Lululemon opens a new store for young girls on the UWS tomorrow!

Wow, where did this concept come from? I never heard about it till Mark saw it on the MyUpperWest.com:

ivivva athletica, the kid/youth arm of Lululemon, is opening a store/showroom at 215 W. 83rd (between Amsterdam & Broadway). This space was previously home to Bruce Frank Beads.

The tagline for ivivva’s website is “dancewear and activewear for girls.” Nina writes they cater to girls 4-14 years old.

This may be their first store in the US — all their other locations appear to be located in Canada.

Reports are they’re opening tomorrow (Thursday, 8/2), although it might just be a soft-opening.

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About valeriegerstein

A former online media professional, I am home, on the Upper West Side, with my 2 gorgeous girls, Mia and Liza and their wonderful Daddy, Mark.
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